Bloomreach vs Adobe Campaign | Get A Complete Marketing Tool

Do More With Your Marketing Data

Most marketing automation platforms stop short of a true omnichannel marketing tool.

With Bloomreach Engagement, marketers have access to a high-performing marketing automation suite backed by the customer data of an industry-leading CDP. We use real-time customer data and add AI, marketing automation and personalisation to create marketing campaigns that drive revenue, ROI and marketing efficiency, all in one platform.

Plus, unlike traditional marketing clouds like Adobe, Bloomreach Engagement is fast to implement, easy to use, and has a support team with quick turn-around times.

Compare Marketing Automation Capabilities

What happens when your ambition outgrows your marketing platform? Adobe Campaign has basic level functions, but with the need for several additional platforms for advanced campaign creation, are you using marketing budget effectively? Eliminate the extra services and costs with Bloomreach Engagement and get a high functioning marketing automation platform backed by an industry leading CDP.


AI‑enabled Predictions	yes	With Adobe Sensei
Real-time Analytics	yes	With Adobe Analytics
Built-in Channels	6	3
Website Optimisation	yes	no
Product Recommendations	yes	With Adobe Target
Out-of-the-box Campaigns	yes	no
Web Personalisation	yes	no

Customer Ratings
Quality of Support	9.6 Responses: 172	7.8 Responses: 242
Building and Personalising Emails	9.2 Responses: 130	8.3 Responses: 149
Sending Outbound Emails	9.3 Responses: 128	8.3 Responses: 144
Segmentation	9.3 Responses: 128	8.1 Responses: 131
Online Behaviour Tracking	9.2 Responses: 117	8.4 Responses: 56
ROI Analytics	9 Responses: 90	7.6 Responses: 64

Data from Q1 2021

Case Studies - No fluff, just results

+73% Revenue per Email

+12% Email open rates

Benefit Cosmetics implemented our deliverability best-practices (list hygiene) to see a significant uplift in open rates and revenue per email within two quarters.

+429% Conversion Rate Increase

Weird Fish used Bloomreach's Plug&Play use cases to implement an extremely successful automated price drop alert watchdog within a matter of minutes.

6 weeks zero to live

+50% revenue per visitor

+40% email conversion

Bloomreach helped fashion brand White Fox keep up with changing trends post COVID by going from batch-and-blast to a successful personalization strategy (almost) overnight.

+30.9% revenue per email

+26% open rates

-12.8% unsubscribe rates

River Island utilized Bloomreach frequency management feature to implement a smart newsletter policy that would boost engagement, increase RPV, and improve domain reputation, thereby enhancing an already great email program.

1 DAY COVID CAMPAIGN EXECUTION TIME

+19% EMAIL OPEN RATE

+10% AOV

Olukai used Bloomreach to execute their first WFH campaign after COVID hit within just a day - from idea to launch. The team delivered a timely, unique, and on-brand email that surpassed average email performance.

7 DAYS zero to live

1M+ subscriber base

After Bloomreach's crazy fast implementation, Missguided saw improved open and click-through rates despite sending 50% fewer emails in an effort to improve sender reputation.

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Let’s help you grow.

There’s a reason why Bloomreach Engagement is trusted by 300+ customers worldwide. Find out today how we can help you achieve your desired business outcomes, while achieving scalable, repeatable growth. Complete the form and an advisor will reach out to schedule a time that suits you.

The 45-minute demo will provide:

An overview of the Bloomreach Engagement platform and its features
Consultation on how to leverage the platform for your specific needs
Customer success stories and commercial indication

Request a Demo