A Guide to Top Marketing Strategies for Beauty Brands

What’s Inside?

It’s impossible to tackle all the challenges in the beauty industry on your own. That’s why we created our '2025 Guide to Top Marketing Strategies for Beauty Brands' - to help you navigate the complexities of the market and unlock your brand’s full potential. 

The guide dives into essential beauty industry insights, highlights challenges, and showcases incredible results achieved by leading brands like Notino, Revolution Beauty, and Benefit. We’ll also walk you through top-performing and innovative use cases designed specifically for beauty brands, along with an overview of new Bloomreach features that can help you stay ahead of the competition.