Personalize Every Customer Experience in Real Time | Bloomreach

Leader: 2026 Gartner® Magic Quadrant™ for Email Marketing Platforms 4.6/5 on G2 · 570+ reviews

Leader in The Forrester Wave™: Email Marketing Service Providers · 4.6/5 on G2

Personalize every customer experience in real time.

If your customer data only refreshes overnight, every email, search result, and offer is a day behind your shopper. Bloomreach connects email, SMS, web personalization, site search, and product recommendations on one real-time customer view. Loomi, our AI for customer engagement, understands every customer in context and tailors their experience as it happens.

Unified customer data: every click, browse, cart, and purchase stitched into a single real-time profile, with no separate CDP required

AI that runs across every channel: Loomi personalizes email, search results, product recommendations, web experiences, SMS, and push from the same intelligence

Enterprise-proven at scale: 1,400+ global brands, 7 billion customer profiles, and 5.5 billion events a day at peak

See Bloomreach in Action

See how Bloomreach personalizes every customer touchpoint and helps your team do more with fewer tools.

Trusted by marketing teams at

★★★★★ 4.6/5 on G2

Leader: 2026 Gartner® Magic Quadrant™ for Email Marketing Platforms

Visionary: Gartner® Magic Quadrant™, Multichannel Marketing Hubs

One Platform, Every Channel

One platform. Every touchpoint. Powered by Loomi.

Nearly half of brands that chose Bloomreach were juggling disconnected tools that didn't talk to each other: a CDP here, an ESP there, a search vendor, a web personalization layer, a recommendations engine. Bloomreach brings data, AI, and execution together, so you can start with one channel or bring your whole customer journey onto one platform, at your own pace.

Email & SMS Marketing

AI-powered lifecycle campaigns with far less manual work. Loomi helps write subject lines and copy in your brand's tone of voice, picks the optimal send time per subscriber, and personalizes content for each recipient, while deliverability tools protect your sender reputation. Welcome flows, cart recovery, win-back, and post-purchase journeys launch quickly with prebuilt templates.

Site Search & Merchandising

AI-driven product search that understands shopper intent, not just keywords. Loomi Search+ combines vector and semantic search to surface the right products, even for conversational and long-tail queries. Merchandisers get visual tools to boost, bury, pin, and schedule without engineering tickets.

Web Personalization

Real-time on-site experiences (banners, pop-ups, product recommendations, and A/B tests), all driven by the same customer profile that powers your email and search. No separate vendor. No integration lag. Contextual Personalization learns which variant works best for each visitor.

Product Recommendations

Recommendation models, including deep-learning options, serve personalized product suggestions across email, web, mobile, and SMS, adapting in real time to each customer's browsing and purchase behavior. From "Frequently Bought Together" to "Personalized for You," every widget keeps learning.

Real-time customer intelligence, built into every experience.

Loomi, our AI for customer engagement, isn't a chatbot bolted onto a marketing tool. It combines three types of intelligence, trained on the same deep dataset that powers every channel, and uses in-session signals and first-party data to personalize each experience as it happens. Remove any one pillar and the system breaks.

Rules-Based AI: Control

Consent enforcement, compliance guardrails, frequency caps, and business rules that keep your brand safe. The AI your legal team thanks you for.

Machine Learning: Precision

Purchase predictions, churn scores, optimal send time, product ranking, and recommendation models trained on 15+ years of commerce data. The accuracy generative AI alone can't match.

Generative AI: Creativity

Subject line generation, campaign copy, image creation, natural-language campaign building, and conversational shopping, all guided by your brand's tone of voice.

AI Agents

Describe a marketing goal in plain English, such as "increase first-to-second purchase rate," and Loomi Marketing Agent drafts the campaign (audience, content, channel, and timing) for your team to review and launch. Bloomreach's conversational agent brings the same intelligence to your storefront, guiding shoppers to the right products through natural conversation.

How it works

From customer signal to revenue, in real time.

Capture everything

Every click, browse, cart, purchase, search query, and page view is captured into a single customer profile, anonymous visitors included. When they identify themselves, their history stitches together automatically.

Loomi decides what's next

AI helps determine the best content, product, channel, and timing for each individual, whether that's a personalized email, a re-ranked search result, a web banner, or an SMS. Your team sets the goals and guardrails. Segments update in real time, not overnight.

Test, learn, scale

Every interaction feeds back into the models. Recommendations sharpen. Send times recalibrate. Contextual Personalization shifts toward what converts. Your program gets smarter with every customer interaction, with less manual work for your team.

Why 1,400+ brands chose Bloomreach

What changes with Bloomreach.

Enterprise teams switch to Bloomreach when they've outgrown the patchwork. Here's what changes.

What you're dealing with today	What changes with Bloomreach
Separate CDP, ESP, search, and web personalization vendors	Data, AI, and execution connected in one place
Segments that refresh overnight	Real-time segments that update as customers act
Generic product recommendations from a rules engine	Deep-learning models trained on your catalog and customer behavior
Manual A/B tests across disconnected tools	AI-powered testing and personalization that learn which variant works best for each customer
Batch-and-blast email at a single scheduled time	Per-recipient optimal send time, AI-generated content, and cross-channel orchestration
Site search that returns irrelevant results	AI search that understands intent, not just keywords

1,400+

Global brands on the platform

Customer profiles

5.5B

Events processed per day at peak

4.6/5

G2 rating, 570+ reviews

Bloomreach platform figures.

Customer results · Email

+30.9% revenue per email with Bloomreach personalization.

River Island

RIVER ISLAND

Site search

+59.73% revenue per search user on the Simply Be Ireland site after rolling out AI-powered search across its brand portfolio.

N Brown

Web personalization

+44% subscription conversion rate on a website banner personalized to each visitor, compared with A/B testing.

bimago

SMS

25x ROI on a birthday SMS flow, and 5x ROI on UK SMS campaigns overall.

boohooMAN

See what real-time personalization could do for your business.

Get a demo tailored to your channels, catalog, and customer lifecycle, not a generic walkthrough. We'll show you exactly how Bloomreach and Loomi would work for your business.

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