Deliver personalized and unique experiences that count. Bloomreach is built for tech savvy, analytical marketers looking for tools to go beyond what they thought was possible, all whilst improving customer loyalty and conversion.
Create truly personalized end-to-end customer journeys. Bloomreach Engagement puts the power of customer data in the hands of the marketer. With your marketing view of the customer, you can connect that data to multiple channels*, power personalized campaigns, and update segments in real time to ensure it’s always the right message delivered on the channel your customer is most likely to engage on.
*email, SMS, web/mobile push, in-app messaging, WhatsApp, Adtech audiences, webhooks, or API.
Combine the power of your customer insights with AI and predictive analytics to deliver unified customer experiences across all digital touchpoints. Bloomreach's powerful algorithms can predict which customers are likely to purchase, or churn - empowering your marketing team to create timely, relevant campaigns that feel catered to every customer.
Use in-session customer behavior to compose personalized product recommendations for first-time visitors while they’re browsing your page. This powerful approach ensures that all your visitors get a personal touch, right from the first interaction with your brand. Real-time recommendations considerably increase the possibility of a conversion for each visit.
Every customer has different preferences when it comes to digital interactions. However, their unique style remains across devices. The same applies to our recommendations. Regardless of the channel, we provide consistent product recommendations in all your marketing channels.
Derive insights from the predicted future behavior of your customers, in addition to past data. Discover high-value customer segments and target them with personalized content matching their future needs.
Use predictions to improve the performance of your marketing campaigns. Build prediction models in an easy-to-understand UI that's built for marketers. Combine multiple models to fit your unique business needs (e.g., probability of opening email and purchasing).
Our prediction templates — powered by smart machine learning algorithms — will help you create intelligent and highly targeted campaigns, so you reach the right audience at the right time on the channel that's preferred by them.
Truly impactful personalization can only be achieved when customer behavior is understood and anticipated. Bloomreach web personalization is pre-built with advanced customer journey analytics that visualize and quickly target the right segments, so you're never leaving money on the table.
Nicola Cottrell Head of CRM, Sofology
See how our omnichannel marketing automation platform, powered by our customer data platform (CDP) is helping brands grow revenue whilst increasing retention and customer lifetime value by offering more personalized experiences.