Predictive Marketing Analytics and Insights

Deliver personalized and unique experiences that count. Bloomreach is built for tech savvy, analytical marketers looking for tools to go beyond what they thought was possible, all whilst improving customer loyalty and conversion.

4.6/5 (570+ reviews)

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Connect the dots for a better customer experience

Create truly personalized end-to-end customer journeys. Bloomreach Engagement puts the power of customer data in the hands of the marketer. With your marketing view of the customer, you can connect that data to multiple channels*, power personalized campaigns, and update segments in real time to ensure it’s always the right message delivered on the channel your customer is most likely to engage on.

*email, SMS, web/mobile push, in-app messaging, WhatsApp, Adtech audiences, webhooks, or API.

Consistent, Omnichannel Experiences Across Channels

Combine the power of your customer insights with AI and predictive analytics to deliver unified customer experiences across all digital touchpoints. Bloomreach's powerful algorithms can predict which customers are likely to purchase, or churn - empowering your marketing team to create timely, relevant campaigns that feel catered to every customer.

Real-time Product Recommendations

Use in-session customer behavior to compose personalized product recommendations for first-time visitors while they’re browsing your page. This powerful approach ensures that all your visitors get a personal touch, right from the first interaction with your brand. Real-time recommendations considerably increase the possibility of a conversion for each visit.

Consistent Recommendations Across Channels

Every customer has different preferences when it comes to digital interactions. However, their unique style remains across devices. The same applies to our recommendations. Regardless of the channel, we provide consistent product recommendations in all your marketing channels.

Personalize for the Future, Not the Past

Derive insights from the predicted future behavior of your customers, in addition to past data. Discover high-value customer segments and target them with personalized content matching their future needs.

Use Predictions to Improve Conversions

Use predictions to improve the performance of your marketing campaigns. Build prediction models in an easy-to-understand UI that's built for marketers. Combine multiple models to fit your unique business needs (e.g., probability of opening email and purchasing).

Easily Reach High-intent, High-value Audiences With Predictions

Our prediction templates — powered by smart machine learning algorithms — will help you create intelligent and highly targeted campaigns, so you reach the right audience at the right time on the channel that's preferred by them.

Built-in Analytics and Customer Journey Insights

Truly impactful personalization can only be achieved when customer behavior is understood and anticipated. Bloomreach web personalization is pre-built with advanced customer journey analytics that visualize and quickly target the right segments, so you're never leaving money on the table.

Hear More From Our Clients

161%

Jump in conversion rates

"We have been incredibly impressed with the support received and speed at which we have seen significant results. We are very excited about the numerous projects we have in the pipeline to develop our functionalities and customer experience further."

Alice Lewin Smith Marketing Consultant at Oliver Bonas

33%

Increase in booking enquiries

"The web optimization and A/B Testing which Bloomreach provides has allowed us to not only increase our enquiries but also test whether functionality is worth rolling out permanently."

Dale Bray Digital Marketing Manager, The Thinking Traveller

13.8%

Increase in revenue using personalized email campaigns

"The next logical step for us was Bloomreach Engagement after outgrowing our previous marketing automation platform. It has the perfect combination of ease of use and complexity. It has truly enabled us to deliver personalized experiences at scale."

Tom Reding Group Digital Director, BrewDog

4.2%

Conversion rate increase

"It’s essential that we accurately personalize our communications... Furthermore, we know that a visit to a DFS showroom is an essential part of the consideration journey. Bloomreach Engagement, coupled with third-party data enrichment and visualization tools, has enabled us to do all of this in a scalable and easily manageable way."

Mike Aspinall Data Activation Manager, DFS

01 / 04

“Bloomreach have enabled us to truly stitch together online and offline behaviour via their CDP. Now that we have access to their Single Customer View, we’re able to use Bloomreach’s orchestration platform to execute personalized campaigns across all channels.”

Nicola Cottrell Head of CRM, Sofology

Interested in Bloomreach Engagement?

See how our omnichannel marketing automation platform, powered by our customer data platform (CDP) is helping brands grow revenue whilst increasing retention and customer lifetime value by offering more personalized experiences.

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