Following the pandemic, people’ spending habits have changed significantly. In our new reality, earning customers' loyalty through relevant offers should be a top priority. However, the lack of a single customer view makes it difficult to create a unified user experience for marketers. In order to future-proof their business and prepare for the post-crisis situation, companies need to invest in new, innovative solutions.

This webinar is centered around solving data challenges by combining the capabilities of a customer data platform and a loyalty program. From utilizing gamified profiling to introducing a Mobile Wallet system, there are a wide variety of data-driven, personalized solutions ready to help you create an omnichannel customer experience.