Bloomreach: The Enterprise Email Marketing Platform for Autonomous Marketers

Unlock next‑generation, personalized email campaigns at scale—powered by a leading CDP and autonomous marketing automation.

4.6/5 (570+ reviews)

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Why Bloomreach

Oracle Responsys offers cross‑channel campaign management, but scaling often means managing multiple tools and complex data flows.

Bloomreach Engagement simplifies your stack: start with any channel and add more as needed. It connects data from your website, CRM and warehouse into a single customer view and uses AI to determine the best message and channel in real time. With Bloomreach, you can focus on marketing, not plumbing.

Personalization Granularity

No email-native AI; personalization reliant on separate add−ons

Embedded AI (Loomi), real-time email content optimization, segment prediction, automated A/B testing, cross‑channel personalization—all marketer-friendly

Advanced Email Capabilities

Primarily email/SMS with basic personalization; manual setup for advanced use; clunky user interface

Multi-channel email orchestration, real-time triggers, deep segmentation, visual email builder, advanced personalization without coding

Ease of Use

Disconnected products; need separate licenses for AI and orchestration

Native real-time CDP, journey orchestration, and AI-driven email—all unified in a single system

40%

Higher revenue with an insights driven email strategy

99%

Inbox placement rate with 20% more email reach

Higher conversion rate whilst sending 33% fewer emails

See How Customers Activate Email with Bloomreach

40%

Benefit Cosmetics increased in revenue per email

With the dashboard and analytics we have access to, as well as the reports and segmentations we can create, Bloomreach has helped us see the products that are performing best so we can optimize accordingly.

Amy Del Pizzo CRM Coordinator, Benefit Cosmetics

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30%

Lovall increased their abandoned cart conversion rates

“Bloomreach proved to be an incredible partner across the Black Friday period for us. From data collection and visualisation to creating optimised, personalised messages delivered to our database in a timely fashion, Bloomreach supported us at every step.

Jonnie Crimmons Senior CRM Executive, Lovall

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135%

TeamSport saw an increase in last-click attribution for email campaigns

Bloomreach is so much more than just a tool. With ongoing support, workshops, and roadmapping, it’s a collaborative partnership. Bloomreach has helped us understand our customers and interpret our data faster, and now we can get campaign analysis and customer insights with just a few clicks...

Lawrence Maso CRM Manager, TeamSport

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Bloomreach: The Enterprise Email Marketing Platform for Autonomous Marketers

Request a Demo