Create a high touch experience across all digital channels.
Estée Lauder strives to deliver a seamless consumer experience across all digital touch-points, but disparate tools with siloed data don't allow your marketers and merchandisers to create truly personalized experiences. With the Bloomreach Commerce Experience Cloud, product data and customer data are unified under one roof. This enables you to match the right product to the right consumer every time, creating truly 1:1 personalized journeys at scale.
The Key to Driving Growth for all Estée Lauder Brands
Omnichannel Journeys
Give your marketers total control over every aspect of the customer journey. Add real-time triggers, customer segments, conditions, channels, and automated end-to-end omnichannel flows.
Deep Customer Insights
You are no longer limited by predefined reports. Use our extensive data manipulation capabilities to create reports that are insightful, specific to your business needs, and recalculated in real time.
Single Customer View
Remove data silos and unify customer data from any source into 360° customer profiles. Use this data to launch personalized campaigns in real time through Bloomreach Engagement’s built-in channels.
Rocket-fast Time-to-value With Plug and Play Use Cases
Maximize Estée Lauder's ROI thanks to our out-of-the-box use cases enabling you to launch hyper-personalized marketing campaigns and advanced dashboards that follow best practices in no time. Capitalize on Bloomreach expert knowledge collected over years of working with top players on the market.
Estée Lauder, See How Fellow Retailers Succeed with Bloomreach
Yves Rocher Upgrades Personalization With Real-Time Product Recommendations
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