Bloomreach, a better alternative to Klaviyo for marketers

Not only can you create and update customer segments in seconds, you can visualize how customers move between segments over time and trigger relevant communications in real time.

Create the segments that matter the most. Bloomreach Engagement lets you define your own metrics and custom attributes based on historical and real-time customer behavior (e.g., CLTV, number of purchases, or even days until their birthday) — all without requiring deep developer or data science expertise.

You've unified your customer data, but Bloomreach Engagement doesn't stop there. With powerful omnichannel orchestration capabilities, give your marketers total control over every aspect of the customer journey. Add real-time triggers, customer segments, conditions, and integrated marketing channels*.

*email, SMS, web/mobile push, in-app messaging, WhatsApp, Adtech audiences, webhooks, or API.

Our prediction templates — powered by smart machine learning algorithms — will help you create intelligent and highly targeted campaigns, so you reach the right audience at the right time on the channel that's preferred by them. 

Use predictions to improve the performance of your marketing campaigns. Build prediction models in an easy-to-understand UI that's built for marketers. Combine multiple models to fit your unique business needs (e.g., probability of opening email and purchasing).

Adjust your campaigns on the fly with real‑time A/B testing. Get instant insight into the performance of your campaigns and make changes based on real‑time campaign performance, anytime you need. Perform testing on email campaigns, web experiments, weblayers or entire customer journeys.