Send Personalized Emails That Convert

Elevate your email marketing campaigns with advanced targeting and AI-powered personalization. Bloomreach Engagement connects your customer data to multiple marketing channels, resulting in more personalized experiences that drive revenue growth.

4.7/5    (450 reviews)

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Join the innovative companies using Bloomreach

Better Understand Your Customers and Send Personalized Email Campaigns

Bloomreach puts customer data in the hands of the marketer, so you can use that data to engage with customers by sending them relevant and consistent marketing across all channels, including email, at scale.

Effortlessly Design Beautiful Emails

Bloomreach Engagement's intuitive drag-and-drop editor makes it easier than ever to create, preview, and test beautiful emails - or design your own masterpiece with our HTML builder. Preview how the email will appear on over 50 clients, apps, and devices, or send tests to make sure everything - including personalization - is as it should be before hitting send. 

Are you ready to achieve true, real-time personalization whilst managing your entire customer engagement strategy in one platform?


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Go Beyond First Name Personalization

Take your personalization to the next level. With your marketing view of the customer, update segments in real-time so that you can personalize email content based on customer data and behavior. 

Always Target the Right Audience Segments

Build and maintain your audiences based on real-time customer behavior, no matter where they interact with you — email, web, or mobile. Analyze RFM segments and CLTV directly within the platform to strategically target growth and reactivation campaigns. 

Use Bloomreach's Predictions to Improve Conversions

Build prediction models in an easy-to-understand UI that's built for marketers. Combine multiple models to fit your unique business needs (e.g., probability of opening email and purchasing). Knowing what customers are likely to purchase and what customers are most likely to churn gives you the insights to deliver the right message, at precisely the right moment. 

Self-sufficient Dashboards and Reporting

Analyze all email KPIs including revenue and orders with out-of-the-box visual dashboards or build advanced reports to track your own custom metrics. Email marketers can also see the full impact of their campaigns with advanced reporting tools like cohort analysis, retention analysis, and trends directly within the platform.

Drag-and-drop Automation

Easily build triggered, recurring, or one-time email sends using Scenarios, our omnichannel journey builder. Combine with other channels, add in audience filters, A/B tests, and more at any point. 

Never Compromise on Core ESP Functions

Our deliverability guides and IP warm-up support will set you up for success. Built-in consent management lets you define consent categories and customize your preference center to stay GDPR/CCPA compliant. Smart Newsletter Frequency Policy combines expert-defined rules with AI to dynamically manage email frequency based on customer engagement.

Powerful Integrations and Webhooks

Connect to various 3rd‑party services through our built‑in integrations or use our API to enrich your data and ensure you have everything it takes to design highly personalized email campaigns.

Test, Optimize, and Iterate

A/B test your email content, subject line, or audience segments and combine with AI to automatically test and deliver the winning variant based on your optimization goal. Optionally include control groups to measure impact.


Hear More From Our Clients

161%
Jump in conversion rates
"We have been incredibly impressed with the support received and speed at which we have seen significant results. We are very excited about the numerous projects we have in the pipeline to develop our functionalities and customer experience further."
Alice Lewin Smith Marketing Consultant at Oliver Bonas
33%
Increase in booking enquiries
"The web optimization and A/B Testing which Bloomreach provides has allowed us to not only increase our enquiries but also test whether functionality is worth rolling out permanently."
Dale Bray Digital Marketing Manager, The Thinking Traveller
13.8%
Increase in revenue using personalized email campaigns
"The next logical step for us was Bloomreach Engagement after outgrowing our previous marketing automation platform. It has the perfect combination of ease of use and complexity. It has truly enabled us to deliver personalized experiences at scale."
Tom Reding Group Digital Director, BrewDog
4.2%
Conversion rate increase
"It’s essential that we accurately personalize our communications... Furthermore, we know that a visit to a DFS showroom is an essential part of the consideration journey. Bloomreach Engagement, coupled with third-party data enrichment and visualization tools, has enabled us to do all of this in a scalable and easily manageable way."
Mike Aspinall Data Activation Manager, DFS
01 / 04

Award Winning Technology

HubSpot Video

“Bloomreach have enabled us to truly stitch together online and offline behaviour via their CDP. Now that we have access to their Single Customer View, we’re able to use Bloomreach’s orchestration platform to execute personalized campaigns across all channels.”

Nicola Cottrell Head of CRM, Sofology

Interested in delighting your customers with more personalized email campaigns?

See how Bloomreach Engagement, our omnichannel marketing automation platform powered by our customer data platform (CDP), is helping brands grow revenue by offering more personalized experiences.


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