Blueshift vs Exponea: Compare and See the Exponea Difference!

You have decided you need a CDP, but which one do you choose? We let the data speak for itself.

Exponea was a CDP that was built for the everyday marketer, not data scientists who use endless formulas and queries to pull data together. We have designed our CDXP platform to be easy to use, with a stellar UI that really does get you up and marketing within days, not weeks.

Exponea beats Blueshift in almost every category on G2 Crowd, making us the highest rated CDP on the platform, with a 4.7 out of 5. With best-in-class customer support, get in-depth, real-time campaign analytics with unparalleled campaign creation, optimization and automation capabilities that you can't get from Blueshift.

Compare the capabilities


Single Customer View	yes	yes
Audience Segmentation	yes	yes
In-depth Customer Analytics	yes	no
Advanced Reporting and Customizable Dashboards	yes	no
AI‑enabled Predictions	yes	Premium Feature
Personalized website overlays	yes	no
Website optimization	yes	no
Product recommendations	yes	Add-on Service
Pre-built weblayers (countdown banners, email capture, form, etc)	yes	no
Website Optimization & Testing	yes	no

Case Studies
No fluff, just results

+429% CONVERSION RATE INCREASE

Weird Fish used Exponea's Plug&Play use cases to implement an extremely successful automated price drop alert watchdog within a matter of minutes.

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1 DAY COVID CAMPAIGN EXECUTION TIME

+19% EMAIL OPEN RATE

+10% AOV

Olukai used Exponea to execute their first WFH campaign after COVID hit within just a day - from idea to launch. The team delivered a timely, unique, and on-brand email that surpassed average email performance.

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+12% EMAIL OPEN RATES

+73% REVENUE PER EMAIL

Benefit Cosmetics implemented our deliverability best-practices (list hygiene) to see a significant uplift in open rates and revenue per email within two quarters.

7 DAYS ZERO TO LIVE

1M+ SUBSCRIBER BASE

After Exponea’s crazy fast implementation, Missguided saw improved open and click-through rates despite sending 50% fewer emails in an effort to improve sender reputation.

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