--- title: Bloomreach | Customer-Centric Strategy description: Don't miss out on our exclusive webinar tailored for Financial Services and Telecommunications companies. Dive into innovative strategies for adopting a customer-centric approach. Enhance customer engagement, boost customer lifetime value, and glean insights from industry experts! Reserve your spot today! image: https://visit.bloomreach.com/hubfs/Nurture/Blog%20Headers/Conversion%20APIs_email.png --- [![](https://visit.bloomreach.com/hubfs/raw_assets/public/Bloomreach%20-%20Global/img/v2/bloomreach-logo.svg)](https://www.bloomreach.com) - [Why Attend](https://visit.bloomreach.com/customer-centric-strategy#attend) - [Meet the Hosts](https://visit.bloomreach.com/customer-centric-strategy#hosts) [Watch Now](https://visit.bloomreach.com/customer-centric-strategy#Form) ## **EXCLUSIVE WEBINAR** # Elevating Customer Value: Shifting to a Customer-Centric Strategy in CRM This webinar is tailored for the Financial Services and Telco sectors. Uncover the latest strategies and best practices for transitioning to a customer-centric approach. Strengthen your customer engagement and boost customer lifetime value. Watch now for valuable insights from industry experts! ![](https://visit.bloomreach.com/hubfs/raw_assets/public/Bloomreach%20-%20Global/img/v2/arrow-blue.svg) ![](https://play.vidyard.com/4K4DQdJi7H63rx3ThUbvqq?.jpg) ![](https://visit.bloomreach.com/hubfs/raw_assets/public/Bloomreach%20-%20Global/img/v2/hero-symbol.svg) # It's time to embrace a customer-centric approach. Join Bloomreach and Colours of Data for a webinar on maximising customer value in the telecommunications and financial services industries. Learn how to adopt a customer-centric approach to unlock customer lifetime value. Explore how this strategy can boost cross-selling opportunities, enhance customer engagement, and elevate the overall customer experience. Don't miss the chance to delve into effective CVM programs and campaign structures. ![](https://visit.bloomreach.com/hs-fs/hubfs/CoD%20+%20Bloomreach-png-2.png?width=728&height=90&name=CoD%20+%20Bloomreach-png-2.png) [Watch On-Demand](https://visit.bloomreach.com/customer-centric-strategy#Form) ## Why Tune In ##### ![visual_checkbox](https://visit.bloomreach.com/hs-fs/hubfs/visual_checkbox.png?width=12&height=12&name=visual_checkbox.png) Make a transition from a product-focused approach to a customer-centric approach by leveraging valuable insights from customer data, thereby aligning strategies more closely with customer needs and preferences.   ##### ![visual_checkbox](https://visit.bloomreach.com/hs-fs/hubfs/visual_checkbox.png?width=12&height=12&name=visual_checkbox.png) Elevate customer lifetime value and foster growth by implementing innovative strategies that not only meet current customer demands but also anticipate future trends, ensuring long-term customer loyalty and satisfaction.   ##### ![visual_checkbox](https://visit.bloomreach.com/hs-fs/hubfs/visual_checkbox.png?width=12&height=12&name=visual_checkbox.png) Maximise revenue potential by harnessing cross-selling and upselling opportunities through personalised offers tailored to individual customer preferences, thereby creating a more engaging and rewarding customer experience. [Watch Now](https://visit.bloomreach.com/customer-centric-strategy#Form) ![](https://visit.bloomreach.com/hubfs/Paid%20Search%20LP%202023%20Updates/Engagement/Leverage%20AI%20for%20Emails%20Personalized%20to%20Every%20Customer@2x.png) ## Meet Your Hosts ![](https://visit.bloomreach.com/hubfs/manuel.png) #### Manuel Tönz #### Director of Client Strategy EMEA Manuel is a recognised technology tactician with 15+ years’ experience in the evolution to customer-centric delivery models in various industries., including leadership as a program director in several large CX software implementations. With a pragmatic approach and entrepreneurial spirit, he has broad international experience in the US, UK, EU, and APAC. Manuel has a bachelor’s in Economics (Eisenstadt, Austria) and is a Federal Certified IT Specialist in Switzerland. At Bloomreach, Manuel is responsible for the strategic advisory of customers in their digital and commerce experience transformation. ![](https://visit.bloomreach.com/hubfs/Petr%20CoD%202.png) #### Petr Václavek #### Head of Customer Engagement at Colours of Data Petr is a seasoned professional with a rich background spanning over 15 years in the realm of e-commerce marketing and technology. His expertise lies in skillfully harnessing customer data to drive business performance to new heights. With a proven track record of success at prominent companies like Exponea and Colours of Data, Petr brings a wealth of experience and knowledge to any customer project he undertakes. ![](https://visit.bloomreach.com/hubfs/Chris%20Robbins%202.png) #### Chris Robbins #### CEO and Board Member, CCC Robbins Values based leader with 30 years experience in telecommunications in 8 countries, including 13 years as CEO in multiple properties.  Enthusiastic proponent of effective client-centricity enabled through company culture, strategy and a data-driven approach to client engagement. Consistently successful aligning organisations around employee and client focus and continuing to add value using that approach with other great people and companies.  --- ![](https://visit.bloomreach.com/hubfs/raw_assets/public/Bloomreach%20-%20Global/img/bloomreach-exponea-logo-white.svg) [Privacy](https://www.bloomreach.com/en/legal/privacy) [Terms of Service](https://www.bloomreach.com/en/legal/terms-of-use) [![ClickCease](https://monitor.clickcease.com/stats/stats.aspx)](https://www.clickcease.com)