Ready to be a Master Builder?
Lego of frustrations and power personalization with the right technology.
Available On-Demand Now
Duration: 1 hour
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Does your current marketing technology cause more pain than stepping on a Lego late at night on your way to the bathroom?
Join us to build better personalized marketing campaigns
With experts from Forrester, Sinch, Mailgun, and Bloomreach, learn about e-commerce personalization in today's market, why connected customer experiences are of the utmost importance, and which technologies will help your company grow and scale.
Build Your Minifig - Complimentary box full of options to customize your Lego minifigure.
Forrester analyst sharing results of their research so you're are up-to-date on all of the latest e-commerce market trends.
Your opportunity to learn how to build a perfect personalization first marketing technology stack and ask our experts about all things e-commerce personalization that are on your mind.
We will make you a master builder yet!
Meet your hosts
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Martin Simo
Product Marketing Manager at Bloomreach
Martin has a deep understanding of marketing and marketing technologies. He's an expert in analytics, data privacy and personalization and has experience from various marketing roles including Head of Marketing for a multinational e-commerce brand. He's obsessed with asking the right questions that lead to achieving objectives.
Rusty Warner
VP, Principal Analyst at Forrester
Rusty serves B2C marketing professionals. His research focuses on enterprise marketing technologies,
including cross-channel campaign management, marketing resource management, and real-time
interaction management. Rusty helps organizations ensure that their marketing technology investments
underpin strategies to meet evolving customer expectations and align with overall business technology
investments to win, serve, and retain customers.
Nicole Jacobson
Vice President, Marketing at Mailgun by Sinch
Nicole Jacobson is the Vice President of Marketing for Mailgun by Sinch. Mailgun provides powerful email APIs and deliverability solutions trusted by over 100,000 customers around the world. As part of Sinch, a global leader in cloud communications, Mailgun helps companies more effectively reach their customers’ inboxes. Prior to Mailgun, Nicole led a content marketing consultancy working with brands big and small to fuel stronger inbound funnels. She holds a bachelor’s degree in literary studies from Vanderbilt University.
