E-Commerce Guide to Mastering Black Friday
Tactics, Campaigns, and Communications for Black Friday 2020
In this comprehensive guide, we'll walk you through tactics and campaigns that your company can quickly make use of to maximize revenue this retail holiday.
What's inside?
- 5 High-performing marketing campaign ideas that can be deployed quickly
- 7 Winning e-commerce conversion techniques
- 2 Real-world examples of great A/B testing done by major companies
Meet the author
Jordan Torpy
Jordan works closely with the content team and Exponea experts to create material that brings value to readers. With a background in teaching, training, and marketing, Jordan uses case studies, presentations, newsletters and more to illustrate what's possible in the martech world today.