Explore the pivotal role of AI in enhancing distributor performance and sales strategies in the B2B E-commerce landscape, weighing the benefits of high-touch approaches against cutting-edge technology solutions.
The days of competing on price and selection are long gone. In this session B2B customer experience expert Jason Hein, Principal B2B Visionary at Bloomreach will discuss why B2B companies need to compete on experience - and how exactly to do so.