AI Email Marketing Platform | Bloomreach
Bloomreach
AI Email Marketing

AI email marketing that writes, personalizes, and optimizes every send.

Bloomreach's email marketing is built for enterprise marketers who need more than batch-and-blast. Powered by Loomi, our AI for customer engagement, it helps generate on-brand copy, picks the best send time for every subscriber, personalizes content in real time, and keeps improving every campaign, all from one unified customer data platform.

AI-powered email personalization: Contextual Personalization learns which content variant works best for each subscriber and keeps improving
AI-generated content: Loomi Content helps write subject lines, body copy, and product descriptions in your brand's tone of voice
Predictive intelligence: purchase propensity, churn risk, optimal send time, and custom prediction scores become targetable attributes for every campaign

See Bloomreach in Action

Get a demo showing how Bloomreach personalizes, generates, and optimizes your email program, tailored to your catalog and lifecycle.

Trusted by marketing teams at
Red Bull Deutsche Telekom Benefit Cosmetics Pandora Miele Boohoo
★★★★★ 4.6/5 on G2
Leader: 2026 Gartner® Magic Quadrant™ for Email Marketing Platforms
Recognized in the 2026 Gartner® Magic Quadrant™, Multichannel Marketing Hubs
AI-powered email personalization

Personalized email marketing powered by AI, not just rules.

Most platforms personalize with if/then rules alone. Loomi adds intelligence, learning from every click, browse, cart, and purchase to shape every email to the individual in real time. Less manual segmentation. Fewer static content blocks.

AI email personalization and dynamic content
Contextual Personalization
Contextual Personalization learns which content variant works best for each subscriber, without waiting on a manual A/B test. Hero images, product blocks, and CTAs adapt per recipient based on real-time behavior.
Dynamic Content Emails
Every email block can be dynamic: product recommendations, content sections, images, and offers all personalize per subscriber using real-time data from the built-in CDP. No custom code, no Liquid templates, no developer tickets.
AI-Powered Product Recommendations
8 recommendation models plus deep-learning Recommendations+ surface the products each subscriber is most likely to buy, with live pricing and stock. Not generic bestsellers.
Predictive Segmentation
Purchase propensity, churn risk, lifetime value, and custom prediction scores become targetable attributes. Build segments like "high purchase probability, hasn't bought in 30 days" in clicks, no data science team required.
AI email marketing tools

Every AI email marketing tool you need, in one platform.

Loomi isn't a bolt-on AI feature. It's the intelligence behind every part of your email marketing, from content generation to send-time optimization to agent-assisted campaign building.

AI Content Generation
Loomi Content helps write subject lines, preheaders, body copy, and product descriptions in your brand's configurable tone of voice, and generates variants for you to test.
Optimal Send Time
Loomi predicts the hour each subscriber is most likely to engage, then holds the message until that window. A 10am batch becomes a rolling, personalized send, so each subscriber hears from you when they're most likely to engage.
Marketing Agent
Describe a goal in plain English and Bloomreach's marketing agent drafts the journey (audience, content, channel, timing, and self-optimizing wait times) for your team to review, approve, and launch. Minutes, not days.
AI-Powered A/B & Multivariate Testing
Test subject lines, content variants, send times, and channel combinations side by side, with lift measured against your goal. Contextual Personalization then keeps learning which variant works best for each customer.
How it works

From customer behavior to personalized inbox, in real time.

1
Loomi learns your customers
From day one, Loomi builds real-time customer profiles from every interaction: browsing, carting, purchasing, searching. As data builds, it predicts behavior, helps generate personalized content, and optimizes send times per subscriber.
2
AI personalizes every send
Contextual Personalization selects the best content variant per subscriber at open time. AI-generated copy stays in your brand's tone of voice. Optimal Send Time delivers when each individual is most likely to engage.
3
Continuous optimization
Loomi keeps learning from results, refining content selection and send times based on what's actually working. Your email program gets smarter with every send.
Manual personalization vs. AI

Manual email personalization vs. AI-powered email marketing.

You've outgrown first-name merge tags and static segments. Here's what changes when AI powers every personalization decision in your email program.

What you're dealing with today What changes with Bloomreach
First-name merge tags and static "if/then" content blocks Contextual Personalization: AI learns the best variant for each subscriber
Subject lines written by your team for every campaign AI-generated copy with brand tone-of-voice guardrails
Product recs from a basic rules engine ("top sellers", "same category") 8 recommendation models + deep-learning Recommendations+, personalized per customer
Segments built manually, refreshed overnight Predictive segments (purchase propensity, churn risk) that update in real time
Batch sends at a single scheduled time for everyone Per-recipient Optimal Send Time: Loomi predicts the best window for each subscriber
Manual A/B tests you have to monitor and conclude A/B and multivariate tests measured against your goal, plus Contextual Personalization that learns per customer
+40%
More revenue from emails vs other campaigns, Benefit Cosmetics
99.58%
Median email delivery rate
75%
Less time to build and execute campaigns (Forrester)
4.6/5
G2 rating, 570+ reviews
Bloomreach customer case studies and platform benchmarks; campaign time from a Forrester study. Rating from G2.
Customer results

+30.9% revenue per email with Bloomreach personalization.

River Island
RIVER ISLAND

+50.85% year-over-year CRM revenue and +310.5% automation-flow revenue growth on Bloomreach.

Lovall

+300% marketing automation revenue and +50% email revenue year over year.

Unisport

Ready to see what AI email marketing can do?

See how Bloomreach and Loomi personalize every send, help generate on-brand content, and optimize your email program. Get a demo tailored to your lifecycle, your catalog, and your goals.

Request a Demo